Course Description

Jessica Bowman

Jessica Bowman has 12+ years experience in enterprise-level SEO and improves SEO traditional tactics, but the needle-mover solutions come through enabling development and enhancing operations.

Course curriculum

  • 1

    Getting Started

    • Working with Agencies

    • Look for the sirens
  • 2

    Cheat Sheets

    • DOWNLOAD: Cheat Sheets for the Entire Process
  • 3

    Agency Reality Check

    • My observation about agencies

    • Many agencies struggle with SEO
  • 4

    When to think about SEO

    • The typical project lifecycle

    • When to account for SEO

    • Defining the project

    • Finding an Agency

    • Defining the scope

    • Project Kickoff

    • Requirements

    • Which other training modules should you be working through?

    • Wireframes & Designs

    • Specifications

    • Testing

    • Links to Tools

    • Go Live

    • What if rankings aren't high enough?

  • 5

    SEO for Product Namers

    • Check out SEO for Product & Campaign Namers module!

  • 6

    CONTENT OPTIMIZATION

    • Check the Writer's module!

  • 7

    LINKING WITHIN YOUR SITE, HOW IT HELPS OR HURTS SEO

    • Check the Writer's module!

  • 8

    SEO FOR SOCIAL MEDIA

    • Check the social media module!

  • 9

    SEO FOR WEBPAGE WIREFRAMES

    • Check the UX Designer's module!

  • 10

    SEO FOR VIDEO CREATORS

    • Check out the Video Creators module!

  • $20,000.00

    $20,000.006 week Company-wide Online SEO Course

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